Yesterday the Michigan High School Athletic Association (MSHAA) unveiled their new name, image, and likeness (NIL) rule. Under the policy, a student-athlete may earn compensation from the individual use of their Personal Branding Activity (PBA), including activities such as commercials, product endorsements, personal appearances, autograph or photo sessions, merchandise, sports cards, apparel sales, group licensing, personal logos, or acting as a social media influencer. These must be individual opportunities for individual student-athletes.
They add that students can’t use the uniform, mascot, or name of any school and that they can’t endorse inappropriate things or be paid to play. Click through for all the info on PBA from MHSAA and let me know what you think about this.
I featured Steve’s photo 18 years ago but had to bring it back because it’s got the perfect “million dollar shot” vibe! Head over to Flickr to see his most popular pics!
Michigan in Pictures 